This visual guide describes and defines the rules for applying all the components of the corporate identity of the Catalan Health System. Given that it is a corporate identity that responds to a large gear of institutions, companies and other entities that make up the Health System of Catalonia, this Manual has been designed with the desire to be able to adapt to a wide variety of situations, the most of which are described, in order to respond to all the casuistry and do so in a way that respects the graphic identity of the current brands of Salu t, while promoting them. In this way, a solid, consistent and cohesive brand identity is projected, both when brands work individually and when they do so in coexistence with other brands in the ecosystem. Throughout the Manual, the necessary guidelines for the application of the brand, logo and symbol are given, and in each case the guidelines for color, typography and typographic composition to be indicated are indicated.
Visual identity; Health System of Catalonia; Brand
Manual d’identitat visual del Sistema de Salut de Catalunya [manual]. Barcelona: Servei Català de la Salut; 2021.
Use this identifier for quote and/or link this documenthttps://hdl.handle.net/11351/5693
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